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Getting your first 5 customers | Brain health | Habits

Author

Gary te Roller
August 30, 2023

Hello friends,

This week I am changing the format slightly. I want to refine what I give you so that it can be more easily actioned. I don’t want to throw a million things at you and then you land up not taking action.

What have I changed? I have removed “What I am reading”, “What I am listening to”, “Something interesting I learnt” and “A program I am loving”. BUT I will continue to share these on X.

By removing these, I am using that time to boost the depth of the 3 actionable insights on business, health and personal growth. If you commit to them, I can guarantee you that you will improve your life 2X at least. That is a genuine promise.

Let’s dive in.

3X Actionable Insights on Biz, Health & Life:

1) Biz: Getting your first 5 customers.

  1. Start with a Lead List: Gather contacts from your email accounts and social media profiles.

  2. Choose a Platform: Begin with the platform where you have the most contacts, such as Instagram, X, Facebook or email.

  3. Personalize Your Outreach: Send tailored messages based on what you know about the person or prospect. Show genuine interest in common interests or experiences.

  4. Use the ACA Framework: When reaching out, Acknowledge something about the person, Compliment them, and then Ask for more information or an example.

  5. Seek Referrals, Not Direct Sales: Instead of directly asking people to buy, request them to connect you with someone who might be interested.

  6. Transition from Lead to Engaged Lead: An engaged lead shows interest in what you're offering.

  7. Offer Value for Feedback: Provide your services for free in exchange for feedback, positive reviews and testimonials.

  8. Deliver on Your Promises. Remember - a satisfied customer is a customer for life.

  9. Start Charging Gradually: Once you have referrals and testimonials, begin charging for your services and increase prices over time based on demand.

  10. Value Your Supporters: Cherish those who back your business and consistently provide value to your audience.

    Source: Alex Hormozi

2) Health: Slowing cognitive decline.

  • Age & Genetics: Getting older naturally increases the risk of Alzheimer's. Genes, especially the ApoE4 variant, play a significant role. The best thing you can do is to know what genes you have: Get Tested.

  • Lifestyle Matters: Being insulin sensitive is crucial. Why? Because insulin resistance can negatively impact brain health. Similarly, quality sleep isn't just about feeling rested; it's a time when the brain clears out toxins. And as for lipids, keeping them in check helps maintain healthy blood flow, including to the brain.

  • Exercise is Key: An hour of low-intensity cardio, strength training, and interval training each week isn't just for muscles. Regular exercise has been shown to boost brain health, improve memory, and even increase the size of the hippocampus, a vital part of the brain for memory.

  • Sleep & Nutrition: Sleep isn't just about recharging; it's when the brain's glymphatic system gets busy clearing out waste. And nutrition? The brain needs the right fuel to function optimally. Think of nutrition as high-quality oil for a high-performance engine.

In essence, while the mysteries of Alzheimer's continue to unravel, there's a lot in our control to keep our brains sharp and healthy. Knowledge is power, and in this case, it's brainpower! 🧠💪😉 

Source: Dr. Peter Attia


3) Personal Growth: Building Habits based on neuroscience.

This week, I've been diving deep into the brainy realm of Stanford Neuroscientist, Andrew Huberman. The dude's got some wild insights on how our brains tick and how we can harness its power to build rock-solid habits. Here's the lowdown:

  • Core Habits: Start with 3-4 solid habits. Think along the lines of showing gratitude, munching on veggies, or hitting the gym. Commit to these bad boys daily.

  • Dopamine's Game: This neurotransmitter is the MVP of motivation. A little trick? Random rewards can give it a sweet boost, making habit-building a breeze.

  • Timing is Everything: Sync your habits with the day's rhythm. More high-paced when the sun is out and slower when the sun goes down.

  • Linear vs. Non-linear: Some habits are straight-up routine, while others need a sprinkle of creativity. Know the difference and divide them.

  • Visualize the Not Taking Action: Sometimes, picturing what life will look like when you do not take action on your desires or health plan, is way more motivating than dreaming of the destination.

  • Mistakes are Gold: Aim for an 85% error rate. Sounds crazy, right? But it's backed by data from humans, machines, and even animals. It's all about finding that sweet spot for learning. We actually learn a lot more from our mistakes than our wins.

  • Shake Things Up: Repetition can be a snooze-fest. Keep things fresh by switching up your training or learning style. I try to do this daily.

By getting the lowdown on how dopamine and our brain's reward system work, you're setting yourself up for some epic habit-building success. Give it a whirl and see how it transforms your daily grind. 😉

Here’a to your supercharged week 🚀

~ Gary te Roller

P.s I have just gone live with my Optimize Your Life Podcast again and interviewed a genius at sales and business optimization.